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Tracy Ward is a seasoned professional in influencer marketing and public relations, currently serving as an Influencer Marketing and Content Specialist at Media Profile since December 2022. Previously, Tracy held pivotal roles including Senior Account Manager at Golin, managing prominent accounts such as Johnson & Johnson and LEGO Canada, and as a Branded Content & Influencer Marketing Specialist for Unilever Canada. Tracy's experience spans creative management at Viral Nation, where leadership was provided to a team in producing engaging content, and various roles in communications and public relations since 2012. Tracy holds a Bachelor's Degree in Public Relations/Image Management from Humber College and previously studied Law and Society at York University.