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Diego Enrique Martínez Reyero is a seasoned professional in the medical sales industry, currently serving as the Business Manager Spine at Medacta International since December 2022, overseeing national sales for the spinal product line in Spain. Prior to this role, Diego was the Director Comercial at Medaspine from November 2019 to November 2022, where responsibilities included managing the sales network for the spinal division of Medacta in Spain. Diego's career also includes experience as a Sales Representative for Johnson & Johnson from June 2007 to May 2019, focusing on the Levante region, and as a Sales Representative at Lafitt Innovación S.L. from May 2004 to May 2007, where responsibilities involved business management in Valencia. Additionally, Diego contributed to product development as a Project Engineer in R&D, designing a new total knee prosthesis. Educationally, Diego holds a degree in Industrial Design and Products from Universitat Politècnica de València, completed in 2002.