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Marla Zack is an experienced professional in digital marketing and direct-to-consumer strategies, currently serving as DTC Manager at Mechanix Wear since July 2021. Prior to this role, Marla held the position of Director of Digital Retail Business at American Achievement Corporation from January 2019 to June 2021. Marla's career includes significant contributions as Digital Marketing Manager at Sheplers Inc. from October 2011 to January 2019 and as Social Media Project Manager at Zales from June 2008 to October 2011. Marla holds a BA in Journalism from the University of North Texas, obtained in 2008, and an MBA from Texas Woman's University, completed in 2010.