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Samantha Ballard currently serves as the Customer Success Team Lead and Account Manager at Measure Marketing Results Inc. since July 2022. Prior experience includes roles such as Manager of Marketing and Production at The Financial Strategies Group and Marketing Manager at the Canadian Contemporary School of Art, both held from September 2020 to July 2022. Additionally, Samantha worked as a Teaching Artist at the Richmond Hill Center for Performing Arts and as a Digital Marketing Specialist at Arts Express Canada. Past leadership experience includes serving as Artistic Director at Bryant Academy for the Arts. Samantha's educational background includes degrees in Marketing and Digital Marketing from York University, a Bachelor's degree in Political Science and Government from Western University, and a Bachelor of Arts in Music from The University of Western Ontario.