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Kanica Yadav has a strong background in digital marketing and project management, with experience in companies like Measure Marketing Results Inc., Xi Digital Corp, and MacRAE’S. Kanica has held various leadership roles where Kanica developed and implemented digital marketing strategies, managed global marketing programs, and led digital project teams. Kanica has also been involved in client service operations and customer service roles earlier in their career. Kanica holds a Bachelor's Degree in Political Science and Government from Delhi University.