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Yahaira Cortez is an experienced professional in media buying and social media management, currently serving as an Assistant Media Buyer at M&C Saatchi Performance since August 2022. In this role, Yahaira supports mobile user acquisition and influencer campaigns for clients like Amazon and Rakuten Rewards while delivering actionable insights through performance data analysis. Prior experience includes serving as a Social Media/Administrative Assistant at TOC Therapy, where Yahaira developed and managed social media content, and as a Content Strategist at Chiyo, focusing on marketing strategies and community engagement. Educational qualifications include a Bachelor of Applied Science in Cognitive Science from UCLA.