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Bradford Bochniak is a dedicated media sales analyst currently employed at MAVTV Motorsports Network since October 2022. Previously, Bradford held multiple roles at WDIV Local 4 News/ClickOnDetroit from September 2017 to October 2022, including sales planner and research analyst, where responsibilities included interpreting Nielsen reports, assisting the sales team with research and presentations, and maintaining various research software. Bradford's earlier experience includes serving as a selling supervisor and stock supervisor at The North Face from April 2012 to September 2017. Additionally, Bradford completed a sales and research internship at WJBK FOX 2 in 2016. Academic qualifications include a Bachelor of Arts in Communication from Oakland University and an Associate's Degree from Oakland Community College.