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Viviana Riegler is currently the Global Trade Marketing Manager at Mavive Spa, overseeing the International Trade Marketing department for various cosmetic brands. Previously, Viviana held roles at Flos and Puig as a Retail Experience & Global Trade Marketing Manager and Trade Marketing Manager, respectively. Viviana has a strong background in trade marketing strategy, brand visibility, promotional activities, and customer analysis within the cosmetics industry. Viviana holds degrees in Retail Management, Business/Managerial Economics, Digital Marketing, and Marketing of Luxury Brands.