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Tom Allwood has a diverse background in design, innovation, and photography. Tom co-founded MATTA, a creative agency for sports, in 2015 and has worked with major sports brands. Prior to that, Tom led digital projects for companies like Microsoft and Pfizer at Futureproof. Tom also founded Arka Design, specializing in website and app development for clients such as Diageo. In their early career, Tom worked as a freelance photographer, specializing in travel, architecture, and music photography. Tom is a Master of Arts graduate from the University of Cambridge.