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Andr¨¦ Fasciola is a seasoned executive with extensive experience in e-commerce, operations, and health education. Currently serving as CEO of MATCHA.COM since 2015, Andr¨¦ has been instrumental in popularizing matcha in the United States. Previously, Andr¨¦ held the position of Senior Executive VP of E-Commerce Operations & Product Development at Kairos, LLC, from 2009 to 2015, where comprehensive strategies for SMEs and start-ups were developed. Andr¨¦'s career also includes project management at Mercury Ventures and hands-on experience as a massage therapist and health educator at Canyon Ranch, where over 7,000 clients were treated and coached. Andr¨¦'s educational background features a Bachelor of Science in Psychology from the University of Arizona, an Intensive Physical Therapy Program at the Desert Institute of The Healing Arts, and advanced training in biology.