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Karanja Jefferson is a skilled marketing professional with a diverse background in digital marketing, analytics, and project management. Currently serving as a Marketing Analyst at MassBio since August 2023, Karanja previously held roles at Amsive Digital, managing multiple projects and delivering user-friendly dashboards that enhanced client understanding and campaign performance. Experience includes serving as an Americorps Vista at DuPage Habitat for Humanity, where Karanja successfully grew social media engagement and managed marketing initiatives. Early career experience includes internships with organizations like USTA and Addition Financial, contributing to web design and customer service. Karanja holds a Bachelor of Science in Hospitality Administration/Management from the University of Central Florida and an Associate's degree in Business Administration and Management from the University of South Florida.