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alexgranados.ETH, also known as alexgranados, has a diverse work experience spanning various roles and companies. Currently, they are working as a Crypto Creative Director, Crypto Brand Strategist, and NFT artist for @alexgranados. Prior to this, in 2014, alexgranados worked as a Digital Creative Director for Mass Digital. They also had a creative role at Hostel Naked Skol La Na Vila during the World Cup in Brazil, where they worked on a game called Play The Call. Another significant role was as a Senior Digital Creative & UX Strategist at Grupo W, a renowned Mexican digital agency. They have also worked as a lecturer on interactive trends at Digital Invaders and had freelance experience as a creative. In the past, alexgranados had intern and art director roles at LOWE New York and Bureau Pindakaas Amsterdam, respectively.

alexgranados.ETH completed a Master's degree in Design of User Experience for Digital Transformation at the University School of Design and Engineering of Barcelona from 2019 to 2020. Prior to that, they obtained a degree in Art Director/Interactive Advertising from Miami Ad School in 2008-2009 and a Bachelor's degree in Advertising from Universidad Jorge Tadeo Lozano from 2003 to 2007. They also completed their high school education and obtained an International Baccalaureate Diploma from Colegio Colombo Británico from 1998 to 2003. In addition, they hold a certification in Intermediate German fluency from Duolingo, obtained in 2016.