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Juan Luis Cevallos Almada is a seasoned finance and operations executive with extensive experience in leading financial institutions and asset management firms. As Chief Operating Officer at Masari Casa de Bolsa since January 2020, responsibilities include detailed management reporting and process optimization. Previously, as Finance and Operations Director at BNP Paribas Asset Management, achievements involved strengthening internal controls and frameworks. Cevallos Almada's career also includes key roles at Board International, Grupo Financiero Interacciones, MONEX GRUPO FINANCIERO, and Casa de Bolsa Finamex, where significant contributions were made in financial management, policy development, and technological integration. Academic credentials include an MBA from IPADE Business School and a BS in Computer Science from Universidad Anáhuac.