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Ethan Goodman is currently working as an Executive Vice President at The Mars Agency, where Ethan holds multiple titles in the global digital commerce and commerce media departments. Ethan is also an Advisory Council Member at Instacart, playing a key role in providing strategic guidance. Additionally, Ethan serves as an advisor at the Zell Lurie Institute for Entrepreneurial Studies. In the past, Ethan has filled various leadership roles at Mars Ventures, Leo Burnett, Collective Bias, and MARS Advertising. Ethan graduated from the University of Michigan with a degree in Business Administration.