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Agapi Sbokou is a seasoned executive with extensive experience in the tourism and hospitality industry. Currently serving as Chief Executive Officer of PHÄ€EA since April 2019, Agapi Sbokou focuses on expanding the brand's offerings while maintaining a commitment to creating meaningful travel experiences. Additionally, Agapi Sbokou holds multiple leadership roles, including Vice President and Board Member positions at SETE - Greek Tourism Confederation, Marketing Greece S.A, and INSETE. Previous experience includes Chief Executive Officer at SBOKOS HOTEL GROUP and Director of Sales & Marketing at Blue Palace, a Luxury Collection Resort and Spa. Agapi Sbokou possesses an MBA from Bayes Business School and a Bachelor of Laws from National & Kapodistrian University of Athens.