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Marty's vast business acumen in product development, contract negotiations, vendor relations, distribution, inventory and purchasing has helped propel Market America to the forefront of worldwide retailing. In addition to helping pioneer the Management Performance Compensation Plan (MPCP) and the formation of overall company policies and procedures, he frequently represents Market America as its "Goodwill Ambassador" - for his diplomacy in presenting the company to distributors, vendors and customers around the world.