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Xavier Lebas has a strong background in client success and marketing strategy. Xavier worked as a Senior Director at Marigold, where their responsibilities included retaining and developing sales with major clients and guiding them in their digital marketing strategies. Prior to that, they served as the CEO and co-founder of Wiboost, a company specializing in email affiliate marketing and lead generation. During their time at Wiboost, they were responsible for business development, partnerships, and the commercial policy. Xavier Lebas began their career at Experian, first as an Account Manager at CheetahMail, a leading email marketing company, and later as a Client Director. In these roles, they focused on sales development, strategy formulation, and team management.

Xavier Lebas has a Bachelor's degree in Licence d'Administration économique et sociale from the University of Lille 1 Sciences and Technology, which they obtained from 2000 to 2003. From 2004 to 2006, they attended KEDGE Business School where they completed a Master d’École de Commerce with a focus on Marketing and Entrepreneurship. Additionally, in 2005, they briefly studied at Universidad Adolfo Ibáñez, earning a Master of Science in Management.