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Sam Fowler is currently serving as the Head of MA+Creative USA at MA+ Group since May 2022. Prior to this, they founded The Culture in January 2021. From January 2018 to January 2021, they held the position of Director of Innovation & Business Development at Vault49. They had also served as the Account Director & Head of Business Development at Vault49 from July 2014 to July 2018. In March 2014, they worked as a Senior Account Manager at Publicis London. Sam Fowler began their career as an Account Manager at Fitch in January 2012, where they served until March 2014.

Sam Fowler studied Mandarin at Peking University from 2009 to 2011, where they obtained a 1st degree in the field of study. In the same year, Sam also completed a 3-month intensive program in Mandarin Chinese at ISC in Beijing.