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Scott Nelson is an accomplished leader with extensive experience in marketing, innovation, and brand management across various industries. Currently serving as CEO and Co-Founder of Make Hay, Nelson launched a SaaS marketing platform in collaboration with Purdue University to amplify agricultural content. Previously, Nelson held roles such as Innovation Fellow at Purdue DIAL Ventures, President at SAVRpak, and Vice President of Marketing at Panera Bread, where significant contributions included driving food transparency initiatives. Nelson also has a substantial background in advertising, having worked as Global Director of Brand Communications and advertising manager at Converse, along with account management at top agencies like TBWA Chiat Day and Modernista!. Nelson holds a Bachelor of Arts from Middlebury College and completed an Innovation Fellowship at Purdue University.