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Bruna Mendes is an experienced professional in e-commerce and franchise management. Currently serving as Gerente de E-commerce at Lojas Besni since May 2024 and previously as Coordenadora de E-commerce at Mahogany Cosméticos since January 2020, Bruna focuses on developing and managing digital strategies and overseeing technology service providers. Bruna has also held positions at Cia. Hering, where responsibilities included market analysis and franchisee training as Coordenadora de Franquias and Analista de Franquias Sr. Additionally, Bruna coordinated financial and operational processes at Rentup Closet and contributed to product management and visual merchandising at Parfois. Bruna holds a Bachelor's degree in Marketing from Senac Brasil and attended Universidade Anhembi Morumbi.