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Keith has more than twenty years of sales and sales leadership experience in driving the adoption of new technologies within the medical industry. Prior to joining Magnolia Medical, Keith spent twelve years with Cepheid, a leader in the molecular diagnostics industry, where he held numerous roles including Vice President of Sales and Executive Director of Non-Acute Care Markets. As Vice-President of Sales for Cepheid, Keith reported directly to the CEO while managing an organization of 60 people and had P&L responsibility for a $220M business unit. Keith is currently responsible for leading the field sales organization for approximately half of the US market.