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Laura Wasson is the Group Creative Director at Madwell. Laura has over eight years of experience in copywriting, product writing, and editorial writing. Laura started their career as a Junior Product Writer at NET-A-PORTER GROUP LTD from October 2012 to August 2013. There, they wrote highly editorialized product copy and detailed descriptions for Net-A-Porter and Mr Porter. Laura then became a Freelance Copywriter for Victoria's Secret Pink from June 2012 to October 2012. After that, they were a Freelance Editorial Writer and Blog Contributor for MyHabit at Amazon from December 2011 to August 2013. Laura has also been spearheading the Net-A-Porter master swatch guide to help facilitate consistency of copy across all continuity and swatch products. In their current role as the Group Creative Director at Madwell, Laura oversees all creative content for the company across all channels including social media, website, email marketing, and beyond.

Laura Wasson has a B.F.A in playwriting from New York University as well as certification from Section4 as a Certified Brand Strategist.

Laura Wasson reports to Chris Sojka, Co-Founder & CCO. Some of their coworkers include Pedro Saldarriaga - Creative Director, Chris Church - Creative Director, and Ryan Kurz - Senior Designer.