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Craig Mackay is a seasoned professional with extensive experience in product management and eCommerce across various industries. Currently serving as Head of Product at Macrium Software, Craig oversees product strategies for a leading backup software company. Previously, as Head of Product Management at Emirates Group, Craig led multiple B2C and B2B travel brands, establishing empowered product teams and managing the entire product lifecycle. Craig's earlier roles include high-impact positions at Thomas Cook Group and William Hill, focusing on conversion optimization and digital customer experience. Craig holds a BA (Hons) in Economics from the University of Central Lancashire.