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Olia Galkina is an experienced media and digital marketing professional, currently serving as Integrated Media Manager and Digital Marketing Manager at LYMA since June 2023, where responsibilities include developing and executing media strategies and analyzing e-commerce performance. Previously, Olia held roles such as Senior Digital Account Manager at Neo Media World and Paid Social Account Manager at both Mindshare and Performics, with a focus on paid social program strategies. Additional experience includes significant contributions at M&C Saatchi Performance, Essence, and other organizations, where key responsibilities involved project management, brand strategy, and digital marketing initiatives. Olia holds a Bachelor of Arts in International Relations and Affairs from Queen Mary University of London and a Master of Science in Digital Marketing and Analytics from Regent's University London.