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Joon Lee is a seasoned media executive with extensive experience in content distribution and management across Asia. As the Founder and President of LYD Co., Ltd since June 2016, Joon Lee has been instrumental in revolutionizing video content distribution through innovative technology and creative strategies, catering to both TV channels and OTT platforms globally. Previously, Joon Lee held key leadership roles at Iyuno, serving as Asia President and Regional Managing Director for Korea and Japan. Prior positions at Fox International Channels included EVP for North Asia, overseeing original production in Mainland China, and Managing Director for Southeast Asia, where Joon Lee directed strategic growth and content management across the region. Joon Lee holds a degree in International Business and Marketing from NYU Stern School of Business.