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Alex L. is the Founding Partner and Director of Strategy at L+R, an Executive Managing Director at Liquid Crystal, and a Contributor for Luxury Daily and Forbes. Additionally, Alex is a New Blood Awards Judge at D&AD, Founder of ɯaʀm and Desgin Gin, and an instructor at Parsons Entrepreneur Academy. Alex also serves as a Visiting Speaker at the Universitat de Barcelona and was a Part-time Lecturer at The New School. With a Bachelor's in Business Administration from Parsons School of Design and a Master Class in Marketing and Design of Luxury Goods from Columbia Business School, Alex specializes in the entanglement of luxury, design, and technology.