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Larry Laber is a Chief Commercial Officer at LUTRONIC since February 2020, known for their expertise in turnaround strategy and fostering a high-performance culture in the aesthetic industry. Prior to their current role, Larry served as the Executive Vice President of Sales, North America at Cutera, Inc. from September 2014 to February 2020, leading a successful turnaround strategy and achieving consistent high growth. Before that, Larry held the position of Executive Director, North American Sales at Cynosure Inc. from January 2003 to September 2014, where Larry excelled in the cosmetic surgery products market as a change manager. Larry's career also includes experience as an Area Sales Manager at ICN Photonics where Larry specialized in the cosmetic laser industry and as a Territory Sales Manager at Patterson Dental. Larry holds a BA in Communications from California State University, Northridge.