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Zuzanna Krüger has over four years of work experience. In 2017, they began their career as an SEO Copywriter at Grupa TENSE. In 2018, they worked as an External Communications Intern at Allegro.pl. In 2019, they worked as a Freelancer at AIP, Technical SEO Consultant at eSilo, Digital Marketing Specialist at eSilo, and Digital Marketing Apprentice at eSilo. In 2020, they worked as an SEO Translator at TransPerfect. In 2021, they worked as a Technical SEO Specialist at TrafficDefender, SEO Consultant at Momenta, and SEO Manager at Netacea. Finally, in 2022, they began their current role as an SXO Manager at Lunio. In this role, they are optimizing the search experience beyond SEO to support demand generation and paid search acquisition. Additionally, they are leveraging data analytics and modern practices to better understand user trends, journeys, and search intent, and react to them accordingly.

Zuzanna Krüger has an extensive education history. Zuzanna obtained a Bachelor of Arts in Inter-Area Individual Studies in Humanities and Social Sciences and a Bachelor of Arts in Linguistics and Information Science from the Uniwersytet im. Adama Mickiewicza w Poznaniu between 2016 and 2020. Additionally, they have obtained various certifications, including a Certified SurferSEO Expert from Surfer in 2022, a Managing Projects and People certification from CIM | The Chartered Institute of Marketing in 2021, a Jarvis Certification Program from Jarvis in 2021, a Project Management Foundations certification from the Project Management Institute in 2020, a BUS305: Small Business Management certification from Saylor Academy in 2020, a Diploma in Human Resources from Alison - Free Online Learning in 2020, a Business IT certification from EITCA Academy in 2019, a Digital Marketing Apprenticeship Completion Certificate from Acadium in 2019, a Fundamentals of Digital Marketing certification from Google in 2019, a CSS Level 1 certification from Cambridge Certification Authority in 2019, an HTML Level 1 certification from Cambridge Certification Authority in 2019, a Content Marketing certification from HubSpot in 2021, an Advanced Google Analytics certification from Google in 2020, an IELTS Academic 7.5 certification from British Council in 2020, and an Inbound Marketing certification from HubSpot in 2019.