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Laure-Hélène Balaguer is a skilled professional in digital marketing and e-commerce, currently serving as Digital Revenue Team Manager and Responsable E-commerce & Marketing Digital at Lunii since October 2020. Previously, Laure-Hélène contributed to the growth of Cultur'​In The City as Responsable e-commerce from November 2018 to March 2020, leading traffic acquisition campaigns across multiple channels. As Traffic & Customer Engagement Manager at Catalina Marketing from March 2016 to September 2018, Laure-Hélène managed web and mobile customer acquisition and loyalty campaigns. Additionally, Laure-Hélène held the role of Webmarketing and Social Media Manager at HRS Hotel Reservation Service from June 2011 to March 2016 and served as Online Product Manager at National/Citer in 2010. Laure-Hélène holds an MBA in International Travel Management, Leisure Travel, and Hospitality from ESCAET, obtained between 2007 and 2010.