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Toni Cohen's work experience begins in 2013 as an Assistant Marketing Manager at Itatec. They later became a Marketing Assistant Intern at RADVISION in 2014. In the same year, they joined Kitchenbug as a Marketing & Social Media specialist. From 2015 to 2016, they worked as a Content Web Creator & Editor at xwise.com. Toni then joined PubPlus and served as a Marketing Content Manager and Strategist from 2016 to 2018. In 2017, they worked as an Organizational Behavior and Development Student at IDC Herzliya, where they conducted a diagnostic project. Toni then held roles at Israel Tech Challenge as a Content and Marketing Manager from 2018 to 2019, and as a Program Coordinator and Internal Communication specialist from 2019 to 2020. Afterwards, they joined Fyber and served as a Content Marketing Manager from 2020 to 2022. In 2022, they became a Product Marketing Manager at Skai, and in 2023, they started working as a Content Marketing Manager at Lumen.

Toni Cohen has a diverse education history. Toni obtained a Masters in Organizational Behavior and Development with a focus on Industrial and Organizational Psychology + Consulting from Reichman University, starting in 2017. Prior to that, they completed a Bachelor of Commerce (BCom) degree in Marketing/Marketing Management, General, as well as a BCom Honours degree in the same field, from the University of Johannesburg between 2009 and 2012.

Before pursuing their undergraduate studies, Toni attended King David High School Linksfield from 2004 to 2008. In addition to their formal education, Toni has also obtained a Social Media Marketing Certification Course from HubSpot in June 2020.