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Caroline Murray has a diverse work experience in the field of social media and communications. Caroline started their career as a Marketing Intern and Social Media Assistant at John Smedley Ltd in 2013. Caroline then worked as a Social Media Assistant and later as a Social Media Editor at Primark Stores Limited from 2014 to 2018. During this time, they managed social media platforms, planned and created content, and supervised video projects.

In 2018, Caroline began working as a Freelance Social Media Consultant, specializing in creative strategy and content creation for various brands. Caroline also served as a Freelance Social Media Producer and Social Media Strategist for Selfridges, contributing to their social media strategies from 2018 to 2021.

Caroline joined mahabis in 2019 where they initially worked as a Freelance Social Media Manager. Their role expanded to Content Marketing Manager (Maternity Cover) in 2020, where they oversaw content marketing activities.

Currently, Caroline holds the position of Social Media Lead at Lucy and Yak since September 2021. Caroline is responsible for leading the company's social media communication efforts.

Caroline Murray attended De Montfort University from 2011 to 2014. Caroline obtained a 1st Class, BA (Hons) degree in Textile Design during this period. No specific field of study is mentioned.