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Andy Floresca has worked in various roles in the technology industry since 2000. In 2000, they worked as a Web Developer for Immersant. From 2001 to 2006, they held positions such as Technology Manager III at WaMu and Project Manager at Alaska Airlines. In 2007, they served as Sr. IT Consultant for Systems Integrators, Technical Producer for Wizards of the Coast / Hasbro, and Managing Director for Loyalty Methods. In 2008, they were an Engagement Manager at Navisite and in 2009, they were a Program Manager at Corbis and Managing Director, Client Engagement & Marketing at Rythmos.

Andy Floresca obtained their Associate's degree from Edmonds College in 1994 and a B.A. in Social Sciences from the University of Washington in 1996. Andy also has four certifications, including a Marketing Strategy certification from Cornell University obtained in August 2016, a Content Marketing certification from HubSpot obtained in August 2018, a Google Analytics Certification from Google obtained in July 2019, and an Inbound Marketing certification from HubSpot obtained in July 2018.