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Ethel Tan is an experienced marketing and public relations professional with a strong background in brand management and trade marketing across various industries, including design, cosmetics, and technology. Currently serving as Brand and PR Manager for Louis Poulsen since April 2020, Ethel has previously held roles at Shiseido, Michael Page, Franck Muller Watchland SA, Nikon, SPH Magazines Pte Ltd, and DBS Bank. Ethel's expertise encompasses advertising management, event planning, communications strategy, and budget tracking, with a proven ability to liaise with media, creative agencies, and brand partners to execute successful marketing initiatives. Ethel holds a Bachelor of Communications degree from the University of Newcastle and a diploma from Ngee Ann Polytechnic.