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Matthew Best is a seasoned professional in social media and creative marketing, currently serving as Senior Social Creative at THE GAME since June 2021. Previous roles include Social Media Manager at Keko London, where Matthew managed social channels for Porsche Cars GB Ltd., and Community Manager at FCB Inferno, focusing on content for BMW UK. Additional experience as an Account Executive at Spark44 involved support for Land Rover's social media launches while also contributing to analytics reporting. Earlier positions encompassed account management at The Bright Click and sales consulting roles at Phones 4u and John Lewis. Matthew holds a Bachelor of Arts degree in Marketing/Marketing Management from Kingston University.