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Across the communications spectrum, Mackenzie’s diverse digital, social, and mobile media marketing experience is a powerful value add to every Loma client.

Well-versed in leading-edge digital practices, she successfully integrates all aspects of brand and marketing from initial SEO strategy through the optimization of cross-platform campaign analytics.

Her work on behalf of Loma clients includes support for a wide array of public agencies, educational institutions, and major brands. During every relationship, Mackenzie has achieved measurable results predicated on her ability to identify and connect with each target audience in the most effective manner. She has developed social media, digital marketing, and content marketing strategies and initiatives to promote brand building, visibility, user retention, engagement, reputation, and revenue-focused activities across all major platforms. She has also directed organic and paid campaigns featuring social media influencers and A-list personalities to drive brand optimization.

Current engagements include digital and social media support for the American Battle Monuments Commission (ABMC), California Coastal Commission, National Science Foundation, Semper Fi & America’s Fund, Spiritual Arts Institute, and industry leaders including the world’s largest independent IT business solutions provider.

A graduate of Southern Methodist University, Mackenzie’s areas of expertise are directly influenced by her studies in Markets and Cultures with a specialization in Business Management and Business Organization.