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Anna MacLean is an experienced professional currently serving as the Director of Engagement & Innovation at Loch Lomond & The Trossachs National Park since May 2013, where leadership of the Communications Team involves setting strategic communication direction and providing support across various organizational functions. With over 15 years of marketing expertise gained in the private sector and roles including Campaigns Manager, Anna focuses on utilizing these skills for social causes. Previous positions include Strategic Planner at Stand Ltd and Marketing Manager at Tennent Caledonian Breweries Ltd. Academic qualifications include a BA (Hons) in Marketing from the University of Strathclyde, an MBA in Social Marketing & Behaviour Change from the University of Stirling, and a Certificate in Promoting Public Health from The Open University.