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Åsa Lindblom has extensive experience in content management and web editing. Åsa most recently worked at DOZ Apotek as a Content/SEO Manager and previously as a Content Manager. Prior to that, they worked at Sitrus Agency as a Datautvinnare/Data & Insights role, where they analyzed and optimized content for various B2B and B2C clients. Åsa also worked as a Web Editor, handling content for companies such as Scania and Kings Club. Åsa has also held the role of Web Editor at Citat and Teknikföretagen, where they were responsible for content management and website migrations. Before that, they worked as a reporter at Tidningsmakarna and as a web editor at Redaktörerna, where they focused on publishing and maintaining intranet platforms for organizations like Swedbank.

Åsa Lindblom obtained a Bachelor's degree in English Literature (British and Commonwealth) from Lund University, where they studied from 1994 to 1999. Later, from 2001 to 2004, they pursued another Bachelor's degree in Communication, Journalism, and Related Programs from Södertörn University.