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Christian Lafrance has extensive experience in sales and business development roles. Christian is currently the Director of Business Development - Europe at Lithion Technologies, leading the European business development team and negotiating partnerships in the Li-Ion battery market. Previously, they served as the Vice President Global Sales at Effenco, where they built a global sales team and implemented new processes to maximize revenues. Christian also held positions at Argon 18, 3SP Group (ITF Technologies), and Gentec-EO, where they developed and executed sales strategies, managed sales teams, and established new distributors.

Christian Lafrance obtained a Bachelor's degree in Physics Engineering from Polytechnique Montréal, which they pursued from 1996 to 2001. Later, from 2002 to 2005, they completed a DESS (Diploma of Higher Specialized Studies) in Technology Management from the same institution.