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Elyse Mailhot is a seasoned professional in integrated marketing communication and public relations, currently serving as a Media Relations Specialist at Liquid Spark, Inc. since March 2023. As the President and Founder of EM Adventure Marketing Inc., a boutique consultancy focusing on the tourism and hospitality sectors, Elyse has been instrumental in promoting sustainable adventure travel since September 2012. Additionally, Elyse contributes as an active member of Women Travel Leaders and a marketing and PR consultant for Cascade Skyline Gondola. Elyse's expertise includes notable roles such as Public Relations Specialist for Quark Expeditions and Marketing Manager at Discover Canada Tours. Elyse has been recognized as a Fellow at the Royal Canadian Geographical Society, and also advises the Transformational Travel Council, co-founding the Herald Media Program to promote meaningful travel experiences. Educational backgrounds include studies at the Saunders School of Business and the Université du Québec à Montréal.