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Carlos Martinez Martinez is an experienced eCommerce professional currently serving as the eCommerce Operations Manager at Liquid Havas since July 2022, overseeing e-merchandising services for major clients like Johnson & Johnson and Procter & Gamble across multiple regions. Prior to this role, Carlos held positions at Pathfinder 23, where responsibilities included managing e-commerce accounts for COTY Middle East, and implemented end-to-end digital strategies. Previous experience includes roles at Performante as a Marketing Campaign Manager and Senior Account Manager, as well as positions focusing on online marketing and social media. Carlos holds a Master's degree in Social Media and Online Marketing from Universitat Politècnica de València and a Bachelor's degree in Tourism from Universitat Jaume I.