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Siegrid Bourgois is an experienced professional in communication and brand management, currently serving as Client Service Director at La LinkUp Factory since February 2018, where responsibilities include developing sustainable marketing strategies for brands. Prior roles include Senior Communication Consultant at La LinkUp Factory, where Siegrid focused on brand social responsibility platforms for major international clients, and Senior Communication Consultant at VALOR CONSULTANTS, engaging in strategic planning for various organizations including NGOs. Previous experience at TBWA\PARIS involved leading brand initiatives for McDonald's in Southern Europe and managing Mars Petcare brands in France. Siegrid started the career as Account Manager at BATES FRANCE, with earlier positions providing a strong foundation in account management at both national and international levels. Educational credentials include a Communication and Media Master's degree from CELSA Paris-Sorbonne and a degree in Business, Marketing and Communication from ISC Paris.