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Jean-Joseph LEMASSON is a seasoned digital business developer currently working at LILIAL since July 2023. Prior to this role, Jean-Joseph served as Responsable Webmarketing at SCS Sentinel from February 2013 to July 2022, and held various web marketing positions including Chargé de webmarketing at Harmonie Mutuelle and Chargé de communication on line at BHR. Expertise includes multichannel web marketing at KIABI, where responsibilities included email campaigns and traffic analysis, as well as marketing support for youth initiatives at Crédit Mutuel Anjou. Jean-Joseph holds a Master's degree in Marketing and ICT from Université d'Angers, a professional license in Marketing of Services and NTIC from IUT La Rochelle, and an IUT degree in Commercial Techniques from IUT Angers.