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Didem Karatas has extensive experience in sales finance management, holding the position of Sales Finance Manager across multiple organizations including Lila Group from March 2016 to October 2023, Marsa Yag from February 2011 to February 2016, Marsan Gida from June 2008 to January 2011, and Gidasa from July 2005 to May 2008. Additionally, Didem Karatas contributed to Marsa Kraft Foods from 1995 to June 2005 as both a Sales Finance Manager and Sales Finance Chief, and began a career in sales development as a Sales Development Specialist. Didem Karatas holds a degree from Istanbul University and has studied at İ.Ü.Siyasal Bilgiler Fakültesi.