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Caspar Odqvist is an accomplished professional with extensive experience in the outdoor retail industry. As the Owner and Managing Director of Nordic Outdoor Ltd since September 2005, Caspar oversees the retail of Scandinavian outdoor gear both through physical stores and an e-commerce platform. Additionally, Caspar serves as a shareholder and member of the board at Light My Fire, actively participating in product development since April 1998. Further involvement includes serving as the Director and shareholder of the UK sales company for Light My Fire Sweden AB, focusing on brand distribution in the UK. Caspar holds a Bachelor of Science degree in Business with a specialization in Marketing from Louisiana State University, completed between 1995 and 1997.