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Bill Isenhart is an experienced professional with a strong background in sales, operations, and marketing. He has held key leadership roles in various companies such as American Tire Distributors, TBC Corporation, and Enger Auto Service & Tires. Currently, he serves as the President and Chief Operating Officer at Lifetime Green Coatings, where he oversees the operations of the patented all-natural floor coating product. Prior to this role, Bill was the Chief Operating Officer at Smash My Trash, where he focused on building franchise value through innovative waste compaction solutions. With a proven track record of exceeding sales targets and maximizing profits, Bill brings a wealth of knowledge and expertise to his current role.