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Nadja Bester is a co-founder of Altcoin Observer, providing daily Web3 news updates and thought leadership while partnering with major global events in the blockchain space since December 2023. Additionally, Nadja co-founded AdLunam Inc. in July 2021, which offers the first Engage to Earn IDO launchpad in the Web3 industry. In March 2023, Nadja took on the role of documentary filmmaker for a project in association with AdLunam, Inc. As an Enterprise Ambassador at Brighton Business School since January 2022, Nadja engages with academic communities. Nadja also serves on the board of the Lifeboat Foundation, focusing on sustainability and new money systems, and authored a book on Web3 technologies at Web3 Explained from December 2022 to September 2023. Previous roles include head of marketing at Social Impact Network, lecturer at FPT University, and lecturer at National Economics University in Vietnam. Nadja holds a B.Psych in Psychology from the University of South Africa and a Post-Graduate Certificate in Education from the University of the Free State.