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Grace Kwan Seghini is an experienced marketing professional with a focus on experiential marketing and event management. Currently serving as an Experiential Marketing Specialist at Liberty Coca-Cola Beverages, Grace oversees all aspects of event logistics and sampling activations. Previous roles include Field Marketing Specialist at Archrival for Heineken 0.0, and Field Marketing Manager at HIGHWAY NINE MARKETING & EVENTS, where Grace managed various marketing programs and events. Additional experience includes positions at WTRMLN WTR, Switch, and TGT, demonstrating a strong background in team leadership and event coordination. Grace holds a Bachelor of Arts in Interpersonal/Intercultural Communication from SUNY New Paltz, graduating Magna Cum Laude.