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Adam started Levin Consulting in 1988, and oversaw initial consulting projects helping national and regional retailers enter the PC category. A major part of the work in those days was educating vendors on the importance of the retail channel and nontraditional retailers. Adam has assisted computer hardware, peripheral, accessory, software, and service vendors, as well as telecommunications clients on the strategy necessary for profitable sell-through at retail today. The work has included development of terms and conditions, creation of sales coverage models, and determination of which accounts to target. Follow-up work has included the development of individual strategies for each major account, leveraging Adam’s knowledge and relationships with the major retailers in the industry.

Today Adam primarily works with clients on setting overall strategy, from a channel and product perspective, covering the U.S., Canadian, European, and Asia/Pacific markets. He is a popular speaker at many industry events and seminars, and serves on several executive boards for technology firms. With his team of highly experienced consultants, he drives vendor success in the consumer electronics channels throughout the world.