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Rita Ferrante currently serves as a Junior Account Executive at Leo Burnett Italia, where responsibilities include the development and management of ATL and BTL projects, such as display advertising campaigns and internal communication, while maintaining client relationships for clients like Amplifon Corporate and Plenitude. Previously, Rita held the position of Junior Digital Account at M&C SAATCHI Milano, focusing on digital advertising and brand content for clients including Sky Italia and Polaroid. Additionally, Rita has experience as a social media manager at Cantine Pellegrino. Educational credentials include a Master's degree in Communication, Digital Marketing, and Interactive Advertising from Università Cattolica del Sacro Cuore, and a Bachelor's degree in Public Relations and Business Communication from IULM University.