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Can Günfer is an experienced marketing professional currently serving as the Global Marketing & Branding Lead at Lenzing Group since August 2022, overseeing the global marketing and branding department for the Nonwovens Division. Prior roles include Global Brand Marketing Manager for VEOCEL™, where Can Günfer developed marketing strategies for the Nonwovens Business Unit, and Senior Brand & Expert Marketing Manager at GSK, focusing on consumer and HCP marketing for respiratory and smokers' health categories. Additional experience encompasses senior marketing roles at Exeltis, RB, and Mondelēz International, alongside earlier positions at Bayer, Sony, and L'Oréal. Can Günfer holds dual Bachelor's degrees in Business Administration and Civil Engineering from Boğaziçi University and participated in an ERASMUS program at TU Dortmund University.